Thursday, July 02, 2020


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Local Business – A Thing of the Past?

            By June 5, all counties in Pennsylvania will be in the yellow phase of Governor Wolf's tiered reopening plan.   A few up north will even go into green.

            We here in our four-county corner of the Commonwealth (Berks, Bucks, Lehigh, and Montgomery) will be among the last to make it out of the red.

            Our local businesses, many who have been in the "red" for the last eight weeks or so, won't have much to cheer about because not much will change for them.

            Once in the yellow phase, some businesses will be able to resume in-person operations and the public will be allowed to move more freely.  But yellow still means that the limitations on public gatherings remain, and restaurants and bars remain closed to in-person business.  Gyms, salons, malls, and movie theaters also remain closed.

            Some of our local businesses have been doing their best to remain open, offering home delivery and curbside services.  Others weren't afforded the opportunity to do so. 

            Many will go back to full operation someday.  Some that were forced to close will reopen someday – some will never reopen.

            As we continue to navigate through this pandemic, and while a few local businesses are doing their best to continue to serve us, we must do our best to continue to support them.

            They are our friends and neighbors.  We've known them longer that we've known COVID-19 and they will be our friends and neighbors long after the coronavirus is tamed.

            Our communities depend on them.  They are the businesses that provide goods and services to you.  No quid-pro-quo, no favors for powerful customers, just honest service for all of their customers.

            Their names are the ones that are displayed on youth sports shirts and adorn the fences of our local playing fields as sponsors.  They're the first doors knocked on whenever there is a community charity that needs to raise money.

            We see that local businesses name among the sponsorship in many group publications.   

            Local groups depend on our small businesses to provide money to them, so they can provide events for the public.  From celebrating a holiday to feeding the hungry, we rely on the local businesses.

            Don't believe me?  Next time your group or organization plans a fundraiser, remove the names of the local businesses from your solicitation list.  I'm sure you'll still be fine collecting from all the big box stores and local governments in our region.

            And, when this is pandemic is over – and it will be over, we must not forgot those businesses who helped us see it through, and those we helped to see it through.

            Don't let your local business become a thing of the past.





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